A black and silver square alarm clock from WILLIAM WIDDOP®. This classic alarm clock has a silent sweep movement, a crescendo beep alarm, a light and a snooze function. The clock has a minute baton dial and an easy to read arabic dial for the hour hand with contemporary sword shape clockhands. Established in 1883, WILLIAM WIDDOP® is our flagship brand, named after our founder who was a clockmaker and jeweller based in the Yorkshire town of Brighouse. With a strong focus on family traditions, we continue to manufacture classic clocks as well as producing new & innovative designs. WILLIAM WIDDOP® clocks are famed for their history, longevity and timeless style which remains steadfast in the range today. Manufactured with unrivalled quality for those who will cherish their traditional timepieces for many years to come.